A Proposal from Monstarlab  ·  April 2026

Kiosk
Ordering
Platform

A custom kiosk experience built on your Olo infrastructure.

Phase 1 Proposal iPad Native App Olo Integration Backend Application
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Executive Summary

The case for
custom kiosks

Kiosk orders at quick-service restaurants average 15–20% higher ticket values than counter orders. Customers move at their own pace, browse visuals, and make more add-on selections without social pressure from a line behind them. For Irv's, where burger customizations, fries, shakes, and sauces are natural upsells, that dynamic should be especially strong.

Off-the-shelf kiosk products handle the transaction. They don't deliver the brand experience. We propose a custom kiosk application built on your new Olo infrastructure, deployed on iPads, starting with a single-location pilot before rolling out across multiple Irv's locations.

You'll own the kiosk application and supporting backend outright, with no ongoing licensing fees.

Irv's Kiosk
Birthday Shake Irv's Burgers Just For You Burger Best Burger Tater Tots Onion Rings

Approach

A Three-Phase
Approach

Each phase has a clear go/no-go decision point before committing to the next. A pilot surfaces UX unknowns (how your specific clientele interacts with it) and operational unknowns (staff workflow, hardware placement, edge cases at the counter) before you've invested in hardware across multiple locations.

1
First phase
Pilot
Core ordering, payment, basic loyalty earn, designed for one location
Goal
Validate UX, technology stack, and operational workflow before broader commitment.
2
After Pilot
Full Rollout
Multiple Irv's locations
Goal
Scale what's proven to work. Same codebase, same stack, new hardware across remaining locations.
3
Future
Loyalty + Expansion
Full Paytronix redemption, Prince Street extension
Goal
Build on a stable, tested foundation. Multi-brand architecture will be accounted for in Phase 1 architecture.

Phase 1 — Pilot

What we're
building

Phase 1 is intentionally scoped to the core ordering experience. Full loyalty redemption and brand expansion are deferred until the pilot validates assumptions.

Feature Phase 1 Phase 2 Phase 3
Menu browsing with category navigation ✓
Item detail pages with customization ✓
Cart and order review ✓
Upsell prompts (driven by Olo menu) ✓
Olo integration (menu sync + order submission) ✓
Payment processing (Olo Pay or Stripe Terminal) ✓
Basic Paytronix loyalty (phone number for point earning) ✓
Webhook listeners for real-time menu updates ✓
iPad Air 13" deployment — one pilot location ✓
ADA-compliant lower-mount option ✓
Full six-location rollout ✓
Full Paytronix redemption UI ✓
Prince Street Pizza kiosk ✓
On payments: Olo Pay card-present is our preferred option. Whether we launch on Olo Pay or Stripe Terminal depends on Olo Pay's readiness timeline, which we'll confirm in week 1 of the engagement.

Phase 1

What's out of scope

Technical Architecture

A Three-Layered
Architecture

The iPad app talks only to our backend, which coordinates all provider communication. No provider receives a direct call from the client.

Presentation
Native iPad App
Native or hybrid native/web — light offline capability (ordering requires active internet). Menu data cached locally with 24hr Olo sync
Integration
Backend Application
Coordinates all communication between the kiosk and providers — handles order creation, menu ingestion, loyalty lookups, and payment orchestration. No provider is called directly from the client
Webhook Listeners
Real-time availability updates — changes surface instantly without waiting for the 24hr sync cycle
Providers
Olo
Order creation, menu ingestion, modifier handling — single source of truth for menu data
Olo Pay / Stripe Terminal
Card-present payments — tap, chip, swipe. Olo Pay preferred; confirmed in week 1
Paytronix
Phone number lookup at checkout → account lookup + point earn transaction submission
Multi-brand readiness: The backend and codebase will be structured so extending to Prince Street is a configuration change, not a rebuild. We'll make this decision in Phase 1, keeping Phase 3 scope manageable.

Hardware

Built for
the counter

iPad Air 13"
$800 each. 13" format provides enough real estate for menu browsing without overwhelming a counter. 11" ($350) is a viable alternative if cost is a constraint.
Gooseneck Mount
Supports wall, counter, and freestanding configurations.
ADA Compliance
Lower-mounted kiosk (34" from floor to screen center) should be standard. The gooseneck system accommodates this without additional hardware.
On outdoor locations: iPads aren't rated for direct weather exposure. Movable countertop units (taken inside nightly) are the practical solution until a permanent enclosure is found.
Kiosk at the counter

Delivery Plan

10–12 estimated weeks
to pilot launch
Stage 1
Foundation
  • Technical setup
  • Olo integration
  • Design system finalized
  • Order flow prototyped
Stage 2
Core Build
  • Full menu browsing
  • Cart
  • Checkout
  • Payment integration
  • Upsell logic
Stage 3
Loyalty + QA
  • Paytronix phone lookup
  • End-to-end QA
  • Hardware testing
Stage 4
Pilot Launch
  • Single-location deployment
  • Staff walkthrough
  • Live order validation
Post-Launch
Iteration
  • Bug fixes
  • Menu edge cases
  • Feedback collection
  • Phase 2 decision

Our Proposed Team

Colombia
Delivery Lead
50% allocation
Colombia
iOS Engineer
Primary build resource
Colombia
Backend Engineer
Olo + Paytronix integration
US
Director of Engineering
Technical oversight
US
Director, Technical PM
10–50% allocation
Colombia
QA Engineer
0–50% allocation
US
Director of Design
Oversight
Irv's Burger

Commercial Model

A Wholly-owned
Custom Solution

No licensing fees, no ongoing transaction percentage, no dependency on Monstarlab after delivery.

Software Ownership
The kiosk application, design system, and integration code are yours. We deliver the repo and walk away — you're in control.
No Licensing Fees
Zero ongoing transaction percentage. Zero recurring platform fee. Hosting is lightweight — modest cost.
No Lock-In
Post-launch costs are hosting (lightweight, modest cost), Apple Device Management (Business Manager or Jamf), and hardware.
Irv's Burgers
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